SPRING SUMMER 2020
BIOTECHNICA SUPERCLUB
SS20 MOOD
MOOD BOARD
"Biotechnica Super club" is our Spring Summer 2020 trends, that we worked on 6 month ago.
This theme is showing a convergence of romanticism & tech, outdoor & elegance, botany & digital, desire of sustainability & empowering uniqueness...
Using the coincidence of algorithm to develop a soft interpretation of prints and transparency with a luminescent color range. A conspicuous and disruptive theme in term of fabrics and style. It can fit junior and women contemporary brands, as well as sportswear or loungewear.
RTW-FABRICS
FABRICS & PATTERNS
About patterns, it definitely shows off flowers in the form of prints, jacquard, lace, embroideries ... Slimy Liberty in a watercolour or in a pixelization look. Shimmering & flower atmosphere are the perfect union of botanic & tech aspects.
For fabrics, a certaine evanescence comes through shimmer appearance both in delicate fabrics such as lace or in more technical fabrics like poly charmeuse for swim or sport wear.
In a play of scale we also found a kind of shining mulching in embroideries, laces or burn out guipure.
lingerie - fabricse
FABRICS & PATTERNS
Same that for rtw, flowers are omnipresent, in jacquard, lace, embroideries, mesh ... Shimmering & flower atmosphere are the perfect union of botanic & tech aspects, such as for the lace jacquard from Weber or from Illuna group with their flower jacquard stretch brassiere.
For laces, we note also a come back of the straight teeth edge, ideal for the bandeau bra. A undulating and shimmer appearance is found in mesh (Rosset/Illuna) and on delicate lace non stretch lace
RTW- PRODUCTS
PRODUCT BOARD READY TO WEAR
A contemporary inspiration melting sport wear and femininity to create this new code of appeal. Fashion comes from nature inspiration and wants to bring charming and technical silhouettes though colours, details in accessories or cut.(layering, flounce, adjustable drawstring...)
Drapé & layering of light and aerial fabrics (chiffon, tulle..) with a technical mesh or waterproof fabrics.
LINGERIE AND SWIMWEAR
PRODUCT BOARD LINGERIE
Following the body positivism and #metoo, here too contemporary inspiration melting sport wear ( dance & yoga) and femininity to create this new code of appeal. Fashion comes from nature inspiration and wants to bring charming and technical silhouettes though colours, details in accessories or cut. (flounce, fabric contrast...)
Dance and yoga are the main inspiration